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Marketlog 3. #Screenshotsaturday

Another 2 weeks passed, and it means time for the Marketlog 🙂

portarius marketlog
Main traffic channels, slowly change from Direct

The main boost for Facebook was publishing this video in the Indie Game Developers group during #screenshotsaturday event. Alone, it has led to almost 6K reaches and around 40 post’s likes 😯 . So, inspired by the success, we decided to try Facebook’s post promotion for 5EUR, and it led us to almost 13k reaches, but didn’t generate much organic traffic, maybe next time we’re going to promote main Facebook page.

Naturally, we tried to do the same last week, of course, with a different video, but, at the moment of writing, it has reached 1.3K people.

We also announced our Early Access build on Facebook, there post about it has reached 269 people and on Feedback Fridays, there we received really constructive and well thought feedback, thank you for that!

As part of the Marketing Monday we updated our site, so that one can click and see bigger version of screenshots, plus some redesign. The part we struggle with at the moment – is an effective game pitching text.

Reddit generates some traffic to the main age, but isn’t leading to the new email subscribers, perhaps better description should help here, or nobody uses it nowadays?

Early Access Build

PortariusLast week, we created an early access build for the Feedback Fridays on Reddit. It’s based on one of the levels from the IGF2017 submission. Check it out and, as usual, do not hesitate to provide feedback, and if you’re browsing IndieDB, to vote 😉 !

In addition to IndieDB build is also available on GameJolt and Itch.io.

Portarius GameJolt download
GameJolt Portarius download

 

Marketlog 2

Another 2 weeks passed, here go some stats:

Portarius logo
Portarius updated logo
  • Twitter: 21(+8) tweets, 11(+4) followers.
  • Facebook: 4(+1) likes and we managed to reach 49(+26) people.
  • VK group: 8(+3) members.
  • YouTube: total 428(+122) views, 18(+4) likes, 12 subscribers.

As soon as we moved away from Portal subbreddit front page, views went down, which is expected. Majority of the referral traffic is actually coming from the IGF. We attended one gamedev related meetup in Munich, which, as visible feedback goes, brought as 1 follower on Twitter + valuable game feedback.

During these 2 weeks we also updated WebSite, and man, for somebody who never did webdev before, that was hard. And we bought friendlier game description on fiverr, because we gave up trying to create one as non native speakers 🙂

Last, but not least, we created our profiles on:

Now, the issue is how to handle all of them, and of course, how to climb to the top, but it would have been stupid not to try them as the indie devs, because they are free. 🙂

Marketlog 1

It’s been 2 weeks since our debut, and here go some stats 🙂

Portarius traffic sources
MainPage Traffic Channels

The major event was Independent Games Festival  2017 submission. It costed us $100 and, of course, we don’t know if it was a smart investment. So far it brought some minor traffic, which is good, and a bit of pain to work with the portal, which is bad. We also came across a musician on Twitter, who recommended us to find free or buy some sounds, instead of looking for a dedicated sounds producer, and we think it’s wise advice, which we’re going to follow.

Stats:

What worked well was our submission to the Portal game subreddit. It led to the majority of the YouTube views as well as gave

Google Analytics Audience
Google Analytics Audience

us some confidence in the game we develop. We also submitted our game to weekly self promote forum, also on Reddit, but not sure if it is of any use.

We really don’t know what can be done next, perhaps buy some Ads. For now we’re going to focus on the game development.